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Ubisoft and the technology trap

What a decade of VR, cloud, blockchain, and AI failed to deliver
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Unbundling Xbox
"The acquisition strategy didn't work."
Jul 7 • SuperJoost
Prelude to divestiture
The post-Phil era points to Xbox's optimization, followed by a gradual sell-off
Feb 26
The Play Pendulum
A theory of innovation cycles in interactive entertainment
Sep 19, 2024 • SuperJoost
AI is making everything more expensive
Hardware costs, business risk, and career uncertainty are all rising.
Jun 30 • SuperJoost
Sharma's next 100 days
Honeymoon's over
Jun 16 • SuperJoost
Data and compute
AI impacts gaming but not like you think it does
Jun 3 • SuperJoost
Matt Ball gets a job
Xbox rolls out a new star player
May 26 • SuperJoost
Nintendo versus hyperscalers
The next generation of console gaming is shaping up different
May 19 • SuperJoost
GameStop's $56B offer for eBay
The bid is the show
May 5 • SuperJoost
SuperJoost Playlist
SuperJoost Playlist
A weekly take on gaming, tech, and entertainment by business professor and author, Joost van Dreunen.
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a16z speedrun
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Platform Papers
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