About

SuperJoost PlayList is your free weekly review of the business of video games. It’s an excellent way to keep an eye on major changes, strategic challenges, and how companies deal with them.

It’s written by me, Joost van Dreunen. I teach the business of video games at NYU Stern School of Business and wrote a book called ONE UP: Creativity, Competition, and the Global Business of Video Games, which I’m told is pretty good. I’ve spent the last two decades as an industry analyst working with all of the major firms on strategy, and now I’m sharing this directly with you. After selling SuperData Research, a games research firm I co-founded, to Nielsen in 2018, I now invest and advise data companies and game makers.

Most recently I’ve been accused of being a blue flame thinker and "uncommonly level-headed" which I both deny with great vehemence.

Here are some reasons to consider subscribing.

Join the conversation! The core of my subscriber base consists of industry executives, game makers, investors, journalists, and academics. Most of the people on this list I’ve met in person.

Perspective. There are plenty of talented people online that will quickly summarize company earnings and other freely available data. That’s helpful, but that’s just information. SuperJoost PlayList offers you a broader perspective and some institutional knowledge that will help you make sense of things.

Honesty. Look, I already sold a business, so I don’t have to tailor my words to suit anyone. And truthfully, if you’ve never pissed off a large company under coverage, are you even an analyst?